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Company Brief
China Mobile

by Michael Gariffo

Copyright 2020, Faulkner Information Services. All Rights Reserved.

Docid: 00018432

Publication Date: 2012

Report Type: VENDOR

Preview

China Mobile Limited, the leading mobile services provider in the People’s
Republic of China, offers a range of mobile telecommunications services in all 31 provinces, autonomous regions,
and directly administered municipalities on the mainland as well as in the
Hong Kong Special Administrative Region. China Mobile boasts the world’s largest mobile network and the world’s
largest mobile customer base, totaling more than 946 million subscribers.

Report Contents:

• Fast Facts
• Profile
• Key Executives
• Product Lines
• Major Competitors
• Recent Activity

Fast Facts

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Name: China Mobile Limited
Headquarters
60th Fl., The Center
99 Queen’s Road Central
Hong Kong
Phone: +852-3121-8888
Fax: +852-2511-9092
Web: http://www.chinamobileltd.com/
Type of Vendor: Wireless communications service provider
Founded: 1997
Service Areas: 31 provinces in China; international roaming agreements 

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Profile

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China Mobile Limited, the leading mobile services provider in the People’s
Republic of China, offers a range of mobile telecommunications services in all 31 provinces, autonomous regions,
and directly administered municipalities on the mainland as well as in the
Hong Kong Special Administrative Region.

China Mobile boasts the world’s largest mobile network and the world’s
largest mobile customer base. As mid 2020, China Mobile had a total customer base of
more than 946 million.

China Mobile is counting on strong economic growth in China, including a
rising consumer class, to drive demand for mobile information services. To
leverage that growth into company profits, China Mobile will:

1. Enhance its products and services to remain
   competitive with local rivals China Unicom and China Telecom.
2. Tailor offerings to under-served rural communities.
3. Exploit the company’s 4G and 5G network technology advantage.
4. Continue negotiations to form a joint base station deployment company with
   its competitors to reduce network infrastructure costs and accelerate
   expansion times.

Four-Network Coordination. China Mobile is developing a diverse network
infrastructure capable of supporting present and future mobile customers. Its
"Four-Network Coordination" strategy combines the use of 3G (TD-SCDMA), WLAN,
LTE, and now 5G networks and technologies. China Mobile is:

1. Strictly controlling its existing 5G network investment while maintaining network
   quality.
2. Advancing its 4G network construction in the few areas without complete
   coverage.
3. Embracing the development of 5G by continuing nationwide
   proliferation which drove the addition of more than 44 million 5G
   subscribers in a single quarter during 2020.

Mobile Internet Development. China Mobile is committed to a mobile
Internet development strategy of building up "smart pipes, open platforms,
featured services, and friendly interfaces." According to China Mobile
Chairman Xi Guohua, "We have vigorously expanded our business in location-based
services (LBS), voice recognition, mobile payment, and cloud-based services." China Mobile has even established an Internet of Things (IOT) company to
"enhance the support capacity of [the company’s] IOT specialized network, and to
release high quality and reliable IOT products and services." China Mobile
is not only anticipating, but trying to shape, the coming movement to make every
machine or mechanical component Internet "addressable" and thus capable of
communicating and interacting with every other machine or mechanical component.

Key Executives

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• Executive Director and Chairman: Mr. Yang Jie
• Executive Director: Mr. Dong Xin
• Executive Director, Vice President & Chief Financial Officer:
  Mr. Wang Yuhang
• Independent Non-Executive Directors: Mr. Cheng Mo Chi, Mr. Chow Man Yiu,
  Mr. Yang Qiang, and Mr. Yiu Kin Wah
• Chief Executive Officer: Dong Xin
• Vice
  Presidents: Mr. Li Huidi, Mr. Gao Tongqing, Mr. Jian Qin, and Mr Zhao Dachun

Product Lines

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Table 1 describes China Mobile’s voice and data portfolios.

Major Competitors

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• China Telecom: http://www.chinatelecom-h.com/
• China Unicom: http://www.chinaunicom.com.hk/

Recent Activity

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In 2020, China Mobile became a global leader in 5G subscriber figures,
adding 44 million accounts in the third quarter alone, with 114 million new 5G
subscribers being added for the first nine months of the year.

In 2019, China Mobile made a major effort to expand its network into several
new bands. Beginning in the fourth quarter of the year, the carrier introduced
services in the 900MHz band, and revealed plans to add support for the 2600MHz
and 2900MHz bands on a trial basis. The latter two are expected to be in
pre-release mode until June 2020, while China Mobile tests their viability as a
basis for its forthcoming 5G NR (New Radio) network infrastructure.

In August 2018, the company’s CEO, Li Yue, revealed tentative plans to
divide the company into three or four separate entities with independent market
listings. The plan would see the divided entities acting as independent
subsidiaries with discrete financials. As of late 2020, the process had not yet
been completed.

About the Author

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Michael Gariffo is an editor for Faulkner Information
Services. He tracks and writes about enterprise software and the IT services
sector, as well as telecommunications and data networking.

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